Winston-Salem State University Sponsorship Opportunities

The Winston-Salem State University Department Of Athletics continues to foster relationships with businesses, corporations, and private individuals who wish to partner with WSSU Athletics in a mutually beneficial relationship.  These efforts are in conjunction with the WSSU Office of Sports Marketing.  

WSSU Corporate Sponsorship Brochure / Opportunities

WSSU "March Thru The MEAC" Fund Drive

WSSU Sports Marketing Overview:
The Winston-Salem State University Sports Marketing Office is responsible for the advertising and promotional activity as it relates to WSSU's intercollegiate athletic programs. In general, its primary mission is to increase attendance at WSSU sporting events while bringing in revenue through ticket sales and sponsorship, all the while striving to foster a game atmosphere to be enjoyed by all fans while being consistent with the values of the athletic department and University. WSSU Sports Marketing has a presence at nearly all home sporting events, and will attend a number of on- and off-campus events to increase the visibility of Ram Athletics.

In addition to the primary mission, WSSU Sports Marketing supports the WSSU Athletic Department in corporate partner contract fulfillment and sponsorship activation. The office also puts on its own events such as "Meet The Rams Days" and local community fan fests, as well as coordinating various clinics, autograph sessions, and player appearances at games or other marketing venues. Game days involve elements of hospitality, entertainment, signage display, in-game promotions, and coordination of video board production/public address announcements, as well as Internet signage.

The WSSU Athletic Department is constantly striving to improve existing relationships as well as cultivate new opportunities.  WSSU Athletics affords partners the opportunity for high visibility in an untapped segment of the community.  Advertising opportunities include, but are not limited to: game day sponsors, signage, PA announcements, internet branding, post game meal sponsorship, media guide advertisements, game-day program advertisements, radio, TV and print ads, and much more.

For additional information, contact any of the following three individuals:

• Director of Athletics, Dr. Chico Caldwell (336-750-2141)       

• Associate Director of Athletics, Tonia Walker (336-750-2147)

• Assistant Director of Athletics for Media Relations, Chris Zona (336) 750-2143) 

• Assistant Director of Marketing, Lori Dobbins (336-750-2936)